Gail Renae

How To Start A Personal Training Blog To Attract Clients Quicker and easier than you might think. A website is a website and a blog is a blog. They are different and in many ways the same. With both you can establish an online presence for your personal training business.

A blog is easier to build than a website. And you can use free blogging services so you will not have to pay for hosting space like you would with a website. A website can be challenging to build if you have not done so before. And if you pay someone to do it for you it can be expensive. But you can build your own blog.

A website might be difficult for you to build if you have never done so. A blog is simple to build. You can find many video tutorials online to show you how to have it up and running is less than an hour.

This is the key to an effective blog site. Keep your blog updated with fresh and new content and the search engines will reward you with a high ranking on their results pages. The higher your ranking under a specific search term and the more likely you will be seen when somebody searches online for information about personal trainers. A website that has become static will not rank as high; one that has no new content. But your blog will be ranked high when you commit to adding fresh content daily.

You can blog about fitness tips and diet tips. You will establish yourself as the expert in physical training as you offer valuable content to your blog visitors. You will have your contact information on your blog like you would if you had a website. But because people will see new content each day on your blog you will have more traffic than a static website. They will be more likely to contact you because they are on your blog regularly.

Build your blog and then make your posts initially about who you are and what your qualifications are. You can include information about yourself in the about section of your blog. Then you can post about various fitness tips and about what you offer in your personal training sessions.

You can also offer discounts to regular visitors to your blog site. You can ask people to contribute to your blog. You can ask them what the most challenging part of getting into shape is; asking for them to contribute gives them a sense of community. As they connect with you through your blog they will be more likely to seek your personal training assistance.

People like doing business with people they know. This community will become your clients. You can also join online forums to build your business. You can go to forums where people need help with diet or physical fitness. But do not go on simply to promote your business. Instead answer questions and give advice. Then include in your signature file a link to your blog. By doing this people on the forum will see that you are sincere and that you know what you are talking about. As people learn to trust you they will be likely to click the link to visit your blog. When they see all of your great posts in the past archives section of your blog they will more than likely become a regular visitor and could someday be a client of yours.

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This entry was posted on Thursday, January 28th, 2010 at 8:43 am and is filed under Blogging. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.